Senior Living Engagement Programs: Signature Program Spotlight: Brain In Play International


Beverly‘s parents had been living happily at Greenwich Farms at Warwick for a few years before Brain In Play International came to the community. So when the therapeutic program was introduced, she says it was like “icing on the cake.”

A scientific brain wellness company, Brain In Play International (BIP) helps prevent and treat neurodegenerative diseases of aging using its neurobehavioral evidence-based system, Brain Performance Enhancement℠. Through combining brain wellness best practices, patient activation, and cognitive behavioral psychotherapy/coaching, BIP therapists help facilitate the functioning, growth, and preservation of brain cells, while also increasing micro-capillary blood supply to key parts of the brain.  “This is ultimately accomplished over time by increasing a senior’s production of brain derived neurotrophic factor (BDNF),” states BIP medical director Dr. Alan Ashare.  BIP’s first research abstract was recently published in the international publication: Alzheimer’s & Dementia, Journal of the Alzheimer’s Association.

“You could be over 75 years old and still continue to strengthen connections, between nerve cells in the brain” attests Michelle Tristani, Corporate Director of Memory Care at Benchmark

elderly-woman-playing-chessTo facilitate optimized brain functioning and closely monitor outcomes, BIP therapists develop one-on-one relationships with each resident in the program, and reach out to families when necessary.  BIP’s CEO Katharine White APRN-BC shares, “Our operating philosophy is to do whatever it takes to help, treating our referred senior residents like family.”

In fact, when Beverly’s mom fell and broke her hip, BIP president and clinician/scientist Bill White APRN-BC provided personal support to the family.

“Bill went to the hospital and visited her on his own time, and checked on my dad on his own time,” says Beverly. “That’s just amazing to me.”

Brain in Play: Boosting Well-Being

In spite of her mom’s setback, Beverly has seen cognitive and physical improvements in her dad after just a few months in the Brain In Play program.

“Because of his Parkinson’s, my dad is starting to lose his memory, and his balance is off,” she says. “But through this program, he’s lost weight (46 lbs) and his balance has improved.”

elderly-man-riding-exercise-bikeBy exercising on a recumbent stationary bike a couple of times each week, her dad has started using a cane instead of a walker—and sometimes walks without assistance of any kind. And through the coaching and therapy, his oxygen level has increased, and he’s maintained positive changes to his diet.

Most of all, Beverly says her dad is thrilled with the camaraderie he’s also experienced through the program.

“He shows up early, without being told, and he looks forward to it,” she says. “He tells me all the time, ‘I’m going to see Bill and do my exercise tomorrow.’ He loves it."

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