Benchmark Senior Living Management Team

Chairman & CEO

Tom Grape

Tom Grape is founder, chairman and CEO of Benchmark. Since 1997, he has led Benchmark to become the largest senior housing company in the Northeast. With 6,300 associates and more than 60 communities across seven states, Benchmark has assets under management of over $2.5 billion.

Tom Grape, Chairman and CEO of Benchmark Senior Living
Jerry Liang

Chief Financial Officer and Executive Vice President

Jerry Liang

Jerry Liang is chief financial officer and executive vice president responsible for development, asset management, capital structuring, investor relations, accounting, treasury, and risk management.

Before joining Benchmark in February 2021, Jerry served as senior vice president of investments and development at Sunrise Senior Living, based in McLean, Virginia, for 13 years.

Chief Operations Officer and Executive Vice President

John Hartmayer

John Hartmayer is chief operations officer and executive vice president responsible for all community operations, including resident care, programming, culinary, and legal.

Before joining Benchmark in March 2021, John served as senior vice president of operations for the east division of Atria Senior Living, based in Louisville, KY, and was with the company for more than 20 years.

John Hartmeyer
bob moran

Senior Vice President, Operations

Bob Moran

Bob Moran serves as Senior Vice President of Operations with Benchmark, where he oversees all aspects of the day-to-day operations within each of Benchmark's communities. 

Bob started as the Executive Director of Cabot Park Village in 2001, and went on to serve as an Executive Director in six Benchmark communities, Regional Director of Operations, Divisional VP of Operations, VP of Human Resources and VP of Operations. Bob has been in his current role of SVP of Operations since January 2017. Bob has served as a board member of Mass ALFA since 2013, as well as a member of the National Argentum HR Roundtable.


Managing Director of CCRCs

Sarah Laffey

Sarah Laffey leads accounting, finance, new acquisitions and development as well as investor and lender relations. She joined Benchmark 10 years ago with over a decade of investment banking experience at Ziegler Capital Markets and Sovereign Bank.

Sarah is a highly regarded resource on real estate equity and debt structuring, evaluating acquisition opportunities and real estate valuation and analysis. During her tenure at Benchmark, she’s overseen the acquisition of many communities and formed and grown many new and existing investor relationships. Her work has helped make it possible for Benchmark to serve significantly more families throughout the Northeast.

Before joining Benchmark, Sarah was a director at Ziegler Capital Markets where she was responsible for developing the firms’ investment banking business focused on for-profit CCRC owners and developers. Previous to Ziegler, she was a senior vice president for Sovereign Bank. There, she ran their national senior living financing group, focusing on providing loans for continuing care retirement, independent living and assisted living communities, as well as hospitals and skilled nursing facilities.

Throughout her career, Sarah has continued to provide expert knowledge to others in the industry, having spoken at Ziegler’s LeadingAge National Senior Living CFO Workshop, for the American Seniors Housing Association, The SeniorCare Investor and many others.

Sarah earned a B.S. in Accounting from Providence College and is also a CFA Charter Holder. She is a member of the New Hampshire Humane Society and the Boston Security Analyst Society. Her interests include traveling, skiing, running, boating and golfing.

sarah laffey