Year-End Move In Specials: Lock In Low 2023 Monthly Rates And Enjoy Savings Until January 2025!* *Terms & Conditions Apply

295 Lafayette Road,
Rye, New Hampshire 03870 Map

Benchmark at Rye—The Seacoast’s only community devoted to mind and memory care.

Located in the beautiful town of Rye on Route 1 just a mile from the ocean, our assisted living community keeps residents connected to the people, passions and things that matter most.

  • Designed for a sense of independence, familiarity and security
  • Associates who love what they do — and it shows
  • Restaurant-style, all day dining and a-la-carte options
  • Programming to provide options, engagement and fulfillment

View Floor Plans & Pricing

Life at Benchmark at Rye

Comfort and care that feels like home

No matter what level of care, every Benchmark resident at Benchmark at Rye enjoys all the things that make life good—convenient comforts, great food, and a thriving social community full of activities.


Specialized Sensory Dining

Specialized Sensory Dining

  • Artful homemade meals with plenty of choices
  • Soothing music and smells that residents enjoy
  • Modified dining to maximize nutrition
Secure Common Spaces

Secure Common Spaces

  • Outdoor patios with special features like garden beds and gazebos
  • Ample activity spaces to connect with others
  • Hair salon and barber shop
Therapeutic Experiences

Therapeutic Experiences

  • Fitness, arts, music, gardening and educational programs
  • Purposeful objects and activities at every turn for reminiscing
  • Cooking and baking programs
Support of Care Providers

Support of Care Providers

  • Loving care from specially educated providers
  • Access to healthcare providers on-site to support aging well
  • End of life care by hospice providers

Year-End Move In Specials

Lock In Low 2023 Monthly Rates And Enjoy Savings Until January 2025!*

 *Limited-time offer. Valid for new residents who sign Residency Agreements now through December 31, 2023, and take financial occupancy by December 31, 2023. Not applicable to short term or “Easy Stay” move-ins. Rate Lock means there will be no standard increase to the Daily Basic Residency Fee, does not include a la carte, move-in charges, one-on-one care, incidental, activity or community fees; changes in resident’s care needs may affect Personal Service Fees and other charges, which are subject to change. Additional terms and conditions may apply.

Community Amenities

At Benchmark at Rye, the focus is on giving residents a sense of purpose and the opportunity to enjoy meaningful connections every day. With a community devoted exclusively to mind and memory care, individuals enjoy a familiar environment that supports wellbeing.

Holistic Approach to Care

Resident’s choice of outside health providers or access to on-site providers.

Fulfilling Dining Experiences

Dining designed to meet diet preferences, stimulate appetite and support nutrition.

Specially Designed Spaces - Inside and Out

Easy-to-navigate common areas with purposeful colors and lighting, a charming outdoor courtyard with bronze sculpture and walking path.

Dedicated Staff

Experienced, tenured associates who are Called to Care.

Other Features Include
24/7 Onsite Nursing
Physical Therapy Studio
Outdoor Courtyard
Walking Path
Hair Salon
Wellness Center
Scheduled Transporation
Restaurant Style Dining Room
Comfortable Living Room
Recreation Room

Floor Plans

Choose a space that feels just right.

Call for Availability
Memory Care


Studio Apartment
Private Bath
Pet Friendly

*Pricing shown above is for the specific apartment model shown. Prices may vary depending on
apartment models and other factors and are subject to change without notice.

Is it the right time for senior living?


Types of Care Offered Here

Mind & Memory Care — Special care for those with memory impairment.

  • Personalized, 24/7 care as determined by nursing assessment

  • On-site healthcare services with access to third party on-call specialists

  • Caring, nurturing culture focused on building connections

  • Adaptable menus with nutritious and delicious choices

  • Benchmark Strong comprehensive exercise program

  • Innovative programs to connect to memories and experiences

Senior woman and caregiver

Meet Your Executive Director:

Nick Barash has worked in senior living for more than a decade. He previously served as the executive director for Benchmark Senior Living at Haverhill Crossing and for a highly regarded assisted living community in Newburyport. He has a bachelor’s in kinesiology from James Madison University.

What Brought You to Benchmark:

The opportunity to work with a New England based senior living company with a strong culture. Over the years, I’ve known many amazing professionals who work for Benchmark. I am so glad to join them and be part of an outstanding team!

Fun Fact:

I grew up and live in Andover with my wife, who is a social worker for Lowell Public Schools. I love being on the Cape in the summer, watching the Patriots in the fall, and most of all, spending time with my wife and three children!

Nick Barash

Benchmark Communities Nearby

Benchmark Senior Living at Haverhill Crossings

254 Amesbury Road – Rt. 110,Haverhill, Massachusetts 01830

Where strangers become friends and friends become family.

Explore this Community

Greystone Farm at Salem

242 Main Street,Salem, New Hampshire 03079

Assisted living with the comfort and nostalgia of a bygone era.

Explore this Community

Ashland Farm at North Andover

700 Chickering Road,North Andover, Massachusetts 01845

Award-winning care in a country estate setting.

Explore this Community


At Benchmark Senior Living, we transform lives through meaningful human connection.

Across all of our communities, our mission is to meet individuals where they are and connect them to the people, interests and things that matter most to them — at every stage of life. We are driven by our values: Called to Care, Better Together and Be the Benchmark.